Challenge #27 – getting liked on Linkedin


Have you noticed how much more colourful Linkedin is nowadays? I love vibrant colours – they draw my eye.

Equally so a great Linkedin profile, especially when it’s thought out and well presented.

One of the easiest fixes is to get your profile edited to your own personal url. When I receive someone’s business card, I keep it safe and then next time I’m at my desk I’ll go straight to Linked in and search for them.  More times than not, I find this : This is the default you get when you first set up. It works but it’s a tad ugly and misses an huge attention to detail. Much better to edit and have your own – looks great on your email signature or business card.

Real simple stuff- Click Profile- edit Profile – go down to your URL and click edit. Whatever your branding or name is – drop it in and see if it’s available. Here’s mine

Makes it much easier for people to know it’s you.

Ok – next point – what do you look like? The profile picture is all important. This isn’t a passport mugshot – it’s an invitation to engage! SMILE! Look great in whatever your worksplace reflects. I’m not a suit and tie guy all that often but I’m using it for Linkedin – looks professional. If you’re a Dentist or a Project Manager then that could show up in your photo too.

Then job titles – these are key as they’re search rich as Darrell showed yesterday. Tell people who you are, what you do, where you work and of course what you look like!

My good friend @KevinKnebl, who has been up in BC several times helping us #makestuffhappen recommends that you list every job you’ve ever had apart from the ones you were fired from!

We all go way back with our careers and it’s always great to reconnect. You never know who just might need just what you’re doing right now. So spend the time, show what you done and what you’ve accomplished and be proud of what you’ve become!

Tomorrow I’ll show you how to get awesome recommendations without even asking for them.

In the meantime – On Linkedin? Me too! – let’s connect


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Chief Imagination Officer at We Make Stuff Happen
Jonathan Christian is the creator of We Make Stuff Happen, a unique Canadian based Consulting Agency, helping businesses and non-profits internationally tell their story online and on land. Over the years, Jonathan has worked with hundreds of entrepreneurs helping them learn and leverage their story with massive success.
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