Instagram Changes: What You Need to Know as of March 2018
Recent Instagram changes that you need to know about!
We all have a little #FOMO (fear of missing out), whether it’s missing a party or your jealous of your friend’s Hawaiian getaway, we are all suffering from a digital case of “Keeping up with the Kardashians”. If you manage to indulge in a few days away from your Instagram feed, the posts start to pile. You begin to scroll through your feed until your all caught up, but unexpectedly your feed refreshes and bumps you to the top and it becomes an ongoing cycle of keeping up.
Well, let me be the one to tell you that Instagram is listening to your issues and making changes!
Instagram Changes as of March 22, 2018
On March 22, Instagram introduced minor changes to the Instagram algorithm “to give you more control over your feed and ensure the posts you see are timely”. So, regular users and content creators, you can now choose to view the latest content. Simply click on the “New Posts” button to manually refresh your feed, rather than having it happen automatically. This does not mean your feed will be arranged chronologically, like Twitter, but is instead powered by machine learned impressions of relevance. Which is why the top content on your Facebook home page and Instagram feed, currently show posts from your friends and well-liked content. With the change in Instagram’s algorithm the most recent posts will show up on your feed first.
Although the addition of a “New Posts” button is a minor change, it still is a big step in improving the user experience and keeping your feed fresh, so you don’t miss a moment. So, say goodbye to that uneasy feeling of missing out.
Now that you understand how Instagram has changed, it’s time to start creating engaging posts! If you’re struggling to come up with ideas, check out Lindsay’s blog post: “8 Ways to Find Great Stories to Tell in Your Business”.