Website Strategy SEO Social Media Content Marketing

How Venn Med Turned a Brilliant Medical Model into a Clear, Compelling Brand

When the story behind their high-end clinic wasn’t getting through online, Venn Med called in WMSH to help make sense of everything and turn strategy into action.

Client showcase - First Nations' Emergency Services Society

THE REAL PROBLEM:

Their Website Didn’t Match Their Vision

Venn Med had everything going for them: a beautifully branded private medical clinic, an innovative model of care, and a team of passionate practitioners.

But when it came to their website? Things fell flat.

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The messaging didn’t reflect their approach

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Their frameworks (F3 and I4) weren’t explained anywhere

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Patients didn’t really understand what made them different

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Donors weren’t being showcased effectively, missing an opportunity to celebrate contributions and inspire others

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Their onboarding process needed work

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Their SEO was not working hard enough

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In short: They had the substance, but they needed help bringing it all together.

They Had Branding and Big Ideas, But Still Felt Stuck

Venn Med had already received some marketing advice, and their existing site looked polished on the surface. But it wasn’t telling their story, or converting visitors into patients.

They were so focused on building their clinic and helping people that they hadn’t had the time to step back and craft a clear digital message.

That’s where we came in.

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WHY WMSH?

A Trusted Referral, and a Team That Just Got It

Venn Med was referred to us by someone who knew they needed more than a typical marketing agency. They were looking for a team that could really understand what they were building and help them express it clearly, without losing the depth or complexity of their work.

 

They needed more than a web refresh. They needed a strategic partner who could:

 

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Understand the nuance of their medical model

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Translate technical frameworks into a language patients could connect with

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Build a digital strategy that serves both their team and their growing audience

We jumped in with fresh eyes, asked the right questions, and helped turn their ideas into a clear, confident digital presence.

What We Built and Why It Worked

A Website That Finally Told Their Story

We started by meeting individually with each partner to hear their vision, then turned that into cohesive messaging that helped people get what Venn Med was all about.

A Patient Journey That Made Sense
Using their previous marketing work as a foundation, we built out a clear onboarding experience and blog content that explained the F3 and I4 frameworks in human terms.
A Digital Strategy That Scales
We supported them with SEO, social media management, and email marketing, tying it all back to the same story and voice.
Brand Protection, Too

We helped them trademark their keywords and lock down their visual identity so their brand stays consistent and protected as they grow.

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THE RESULTS:

A Clinic That Sounds as Good as It Operates

Today, Venn Med is thriving.

The best part? This all happened with very little in-person contact. Just one partner meeting in BC. The rest was built on trust, collaboration, and a shared vision.

 

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Their SEO is strong and growing

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They’ve expanded their clinic space to meet demand

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New practitioners are joining the team

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Patients now have a smooth onboarding journey

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Their team finally feels confident in how they present themselves online

If You’re Struggling to Explain What You Do, You’re Not Alone

Venn Med knew who they were. They just couldn’t explain it clearly. That’s more common than you think.

Your message doesn’t need to be perfect right away. It just needs to start with a conversation.

When we help you tell your story with clarity and confidence, everything else falls into place: your marketing, your brand, your growth.

testimonial VenMed

SAM GIBBS

CAT(C), MT, DOMP, MS, MSc, Osteopathic Manual Practitioner & Functional Medicine – Venn Med

Business marketing is similar to building meaningful relationships – where trust, understanding, and consistent communication are essential for personal connection. Jonathan has developed a turn-key service using these tenets and operates within our business as if it were his own. We are excited about our potential for long-term growth.