Is a Bad Website Better Than No Website?
Imagine you’re browsing the web for the perfect deep-dish pizza, and you stumble upon a website that looks like it was last updated when dinosaurs roamed the Earth. It’s clunky,…
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Flights, Camera, Action!
When I first started out as an entrepreneur here in Canada in 2004, I worked on a number of projects, including a re-marketing an endangered animal sanctuary, helping a private school find…
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10 Reasons Why Successful Digital Marketing Starts With Your Website
Websites play an absolutely pivotal role in achieving success. They are the epicenter, the heartbeat, and the linchpin of your online presence. But what makes them so valuable to a…
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What You Need to Know About Website Hosting vs Domain Hosting
As a small business owner, you may be considering whether you need website hosting or domain hosting for your website. If you’re like many people, you may think they’re interchangeable.…
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Why You Need to Know The Difference Between a Landing Page and a Sales Page
There is a pretty big difference between a landing page and a sales page when you think about the purpose of each page. A landing page is like a specialized…
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The Revealing Truth About Your Website Load Speed
Have you ever visited a website and had it take forever to load? Probably – most of us have! Think about the impression you got from that website. If you’re…
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How A Better Website Design Can Increase Sales
Running a business is a rewarding and stressful endeavor. It’s especially difficult when things that are out of your control (like a pandemic or a recession!) affect your bottom line. …
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The 15 Best Questions to Ask Your Website Designer
Developing a website is an exciting and complex endeavor. With so many moving parts, website design can be daunting for even the most experienced internet entrepreneurs. Having the right questions…
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8 Factors In A Successful Website Photoshoot
A website can only survive with great visuals. Professional photography is the key to capturing and conveying the soul of your brand – it helps you stand out from competitors…
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How to Use Your Website for Digital Marketing
When searching for ways to market your business online, you can find all sorts of information on writing blog posts, social media strategies, and email marketing. All of these are…
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6 Easy Steps to Creating a Buyer’s Journey Map
Understanding your customers and their needs seems to be mission impossible these days. With the demand for instant solutions, top-notch services, and best-in-class customer service, it can be challenging to…
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